It's the year of the goat! Every year ladies struggle with finding the right and perfect outfit for Chinese New Year. It's an important date in the Chinese calendar and who wouldn't want to look their best? Check out this brand Blum if you're looking for something modern chic but still keeping the traditional designs. 

Plus we all had our own fave colours and such and was very pleased to find that Blum clothing came in tons of different shades of colours! 

Blum has been growing in the Singaporean fashion apparel industry since 1992, establishing themselves as a leading fashion label in the upper-middle to high end executive wear. Blum is now in Malaysia with TWO (2) outlets in the Klang Valley! With one located at Pavilion Kuala Lumpur and the other at Empire Shopping Gallery in Subang Jaya. Bringing with them their range of apparels to cater to professional and corporate women in Malaysia. 

Blum aims to provide a sense of individuality and exclusiveness to customers hence their designs are produced in limited quantity although there are a wide variety of styles and choices available in each boutique. The brand takes pride in providing excellent craftsmanship, ultra-chic, and versatile work wear which helps you to exude elegance, be it in the boardroom or out in the field. 

Blum is a customer's centric fashion brand, offering a prudent choice of colours and range to satisfy different kinds of customer's skin tone and body shape. The brand also strives to give customers the best value, and ensures the highest standards; from designs to fabrics selection, from cutting to trimming, from assembling to packaging and from retailing to after-sales services.




Kate Lee

The dedicated team of designers constantly tracks the latest in fashion trends to produce the latest concepts, designs and styles. Fabrics are imported from Korea, Japan and Europe to give customers the best look, feel, comfort and ease of care. 

All of us felt so exquisite donning Blum unique pieces.

See how beautifully the dresses fit on us?
Regardless of height, or even the width of our shoulders, there's definitely a piece for everyone!

My pick 
Love how the pattern stood out as something unique and uncommon. This piece caught my eye the minute I stepped into the store with it's clean cut lines and pop of colour. I doubt I have anything close to this in my wardrobe so it was a great choice for me!
The fabric felt very luxe, you can tell when you're looking at it in the flesh. I like how it hugged my curves and gave my legs the extra length.

What do you guys think?

If you want to check it out on your own or if you're interested in getting your own piece..

Blum is located at:
4.20.00, Level 4, Pavilion Kuala Lumpur,
168, Jalan Bukit Bintang,
55100 Kuala Lumpur,
UG25, Empire Shopping Gallery,
Jalan SS16/1, 
47500 Subang Jaya,
Selangor Darul Ehsan,

Happy shopping all!
I know we've had a splendid time at the Blum outlet in Pavilion.

Till then, Happy Chinese New Year x.


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